A criminal record isn’t usually a souvenir travelers take home, but Amsterdam has launched a new campaign to warn nuisance Britons.
Campaign focused on men aged 18-35 targeting the UK, Amsterdam wanted to show search engine queries like ‘stag party amsterdam’, ‘cheap hotel amsterdam’ and ‘pub crawl amsterdam’ I’m in. two Sober, English video.
The first is that travelers who visit the Dutch capital can be “spoiled by a messy night”, which can lead to arrests, criminal convictions and “little prospects”, so they should “stay away”. ‘ warns.
The second warns that anyone who comes to take the drug should follow the same advice, as it can put them at risk for hospitalization, permanent health damage, and worried family members.
Sofian Mubarki, head of economic affairs and urban centers, said the city was against annoying tourism and “irresponsible” growth. As a city, we’re saying: We’d rather not have this, so stay away.
The campaign starts with a new “Visitor Economy Vision‘Last year, a series of measures Starting this weekend, brothels will close at 6am to 3am, bars will close at 2am, and so on. Cannabis smoking in public places will be banned in central Amsterdam from May.
councilors are already welcomed Measures as a stand against “stumbling glass-eyed tourist zombies”.
There was a dramatic shift in tone from the year the city advertised more tourists abroad.Meanwhile, Dutch businesses advertised stag night jolly such as car-wrecking “anger management” events. Last year when tourist numbers were projected to hit 20 million morethe city promised to take preventive measures.
The latest “stay away” campaign echoes the tone of previous marketing efforts. 2018, starting in the UK and expanding to the Netherlands and other countries. There will also be a ‘Road to Amsterdam’ campaign where hosts remind people of good manners on the streets and in hotel lobbies.
Marco Lemmers, CEO of Conscious Hotels, which promotes responsible tourism within the industry, said he prefers positive Swiss campaigns to negative campaigns.
“It’s very negative,” he said. “It can also present the image of the city in a positive way and draw people here. Would you like to be targeted on the internet and fined while planning your trip? Do you have?”
Diederik Boomsma, leader of the local Christian Democratic Party, fully supported the video, saying there should be a stricter crackdown and fines for law-breaking tourists and, if possible, the entire red-light district should be shut down. rice field.
“Amsterdam needs to get rid of its Walhalla image of easily available drugs, prostitution and booze,” he told Dutch News. Think of it as a kind of adult amusement park, and the good thing is that we actually enforce the laws we have.
Els Iping, from Local Campaign Group gechte at the stop [stop the madness], the resident said he was satisfied with all the steps taken. “This shows that the government recognizes that we can’t go on any longer and that action is needed,” she told Dutch News. “But we would rather , hopes to end window prostitution as a tourist attraction and ban non-residents from coffee shops.
https://www.dutchnews.nl/news/2023/03/young-british-men-after-a-wild-time-told-to-stay-away-from-amsterdam/ Young British man after rough time told to stay away from Amsterdam