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Osaka Expo 2025: Dutch Pavilion Design Released | News Article

News Article | May 6, 2023 | 16:11

The Netherlands has announced its participation in the 2025 Osaka-Kansai Expo. The Dutch Pavilion is unique in that it is based on a completely circular concept and features an artificial sun. Individuals and representatives of businesses, governments and knowledge institutions visiting the pavilion will discover new technologies that harness the power of water to make renewable energy more accessible to all. The Netherlands Pavilion showcases the innovative solutions the Netherlands offers to tackle global challenges related to the energy transition.

Minister for Foreign Trade and Development Cooperation Riesche Schleinmacher unveiled the design of the winning consortium at a launch event on Monday.

“Making clean, renewable energy accessible to everyone is the key to a sustainable society and a sustainable economy,” said Schleinmacher. “Russia’s war in Ukraine has made energy security a priority for many countries. I will present innovative solutions offered by the Netherlands and visit the potential for a zero-emission future driven by circularity. We are proud to introduce Dutch design to our customers.”

The pavilion was designed by architectural firm RAU, engineering consultancy DGMR, experience design studio Tellart and Japanese construction firm Asanuma. These parties have extensive experience in circular design and construction and specialize in solutions for safe, sustainable and healthy living environments.

Cross-border challenges and solutions

Expo 2025 Osaka puts at the heart of the challenges facing the world, where major crises such as climate change and health affect our quality of life. These transnational challenges require international cooperation. The Holland Pavilion is therefore intended as a place to bring together different perspectives and expertise to create joint solutions.

The Ministry of Foreign Affairs launched a multi-year campaign for the Expo. During the expo itself, businesses, knowledge institutions, governments and cultural organizations gather at the pavilion to share their knowledge and expertise. Events, visits, trade missions and exhibitions are organized in advance of the fair. of Road 2 Osaka program. Companies and organizations are invited to participate, and pavilions and programs offer sponsorship opportunities.


The Netherlands’ participation theme is “Common Ground: Creating a New Dawn Together.” This contribution will introduce new technology to harness hydropower to produce zero-emission energy, making energy more accessible to everyone. The sunrise in the pavilion design symbolizes infinite clean energy, and the pavilion itself is perfectly circular.

Host country

Japan is the third largest economy in the world and an important trading partner of the Netherlands. In 2022, the Netherlands exported goods worth around €4.3 billion to Japan. In the same year, Japan exported goods worth €7.4 billion to the Netherlands. The Netherlands is also a major investment destination for Japan.

“2025 marks the 425th anniversary of the relationship between the Netherlands and Japan,” said Ms Schreinmacher. “Japan is an important partner for us when it comes to innovation, trade, culture and politics. Expo and Japan offer Dutch companies, institutions and arts organizations many opportunities to share knowledge and collaborate.”

Like the Netherlands, Japan faces pressing and complex challenges such as climate change, resource scarcity, food insecurity, an aging population and maintaining access to healthcare. Opportunities for Dutch companies and organizations mainly lie in the areas of the energy transition, agriculture and horticulture, life sciences and health, digitalization and culture. Various ministries and public and private actors are organizing activities in advance and during the expo to put these Dutch sectors on the map and help businesses to take advantage of the opportunities.

https://www.netherlandsandyou.nl/latest-news/news/2023/06/05/expo-2025-osaka-design-of-the-netherlands-pavilion-unveiled Osaka Expo 2025: Dutch Pavilion Design Released | News Article

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